{"id":50965,"date":"2025-09-25T16:43:03","date_gmt":"2025-09-25T23:43:03","guid":{"rendered":"https:\/\/cbdev2.cloudbeds.com\/?page_id=50965"},"modified":"2026-05-09T16:04:46","modified_gmt":"2026-05-09T23:04:46","slug":"hotel-crm-solution","status":"publish","type":"page","link":"https:\/\/www.cloudbeds.com\/hotel-crm-solution\/","title":{"rendered":"More than hotel CRM software"},"content":{"rendered":"\n<section class=\"py-12 pb-16 product-header-pattern relative bg-cover bg-no-repeat bg-right wp-block-cloudbeds-product-header\">\n\n\n            <div class=\"container px-4 md:px-[2.2rem]\">\n            <div class=\"p-2 flex items-center text-base\">\n                <span class=\"inline-block bg-support-green-05 text-neutral-white text-sm font-medium px-2 py-2 rounded mr-1\"><\/span>\n                <h1 class=\"text-base\">More than hotel CRM software<\/h1>\n            <\/div>\n        <\/div>\n    \n    <div class=\"container flex flex-col md:flex-row gap-8 justify-between mt-4 px-4 md:px-[2.2rem]\">\n\n        <!-- Left Column -->\n        <div class=\"grid xl:max-w-[561px] cloudbeds-product-header-content-box\">\n\n            \n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-2fa7e910 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<h2 class=\"wp-block-heading has-host-grotesk-font-family\" id=\"h-guest-marketing-that-replaces-guesswork-with-connection-and-repeat-revenue\" style=\"margin-bottom:var(--wp--preset--spacing--60);font-size:clamp(27.894px, 1.743rem + ((1vw - 3.2px) * 1.795), 48px);font-style:normal;font-weight:300;line-height:1.25\">Guest marketing that replaces guesswork with <strong>connection and repeat revenue.<\/strong><\/h2>\n\n\n\n<p class=\"has-host-grotesk-font-family\" style=\"margin-bottom:var(--wp--preset--spacing--50);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.179), 16px);\">Cloudbeds Guest Marketing CRM helps you know your guests and keep them coming back \u2014 with smart email campaigns, guest profiles, and more profitability from every stay.<\/p>\n\n\n\n<div class=\"flex w-full justify-start\">\n      <div\n      data-href=\"#\"\n      class=\"cloudbeds-custom-button btn-rich-brown text-neutral-white px-4 py-2 rounded-md hover:bg-primary-blue-05 hover:text-neutral-coffee-05 inline-flex items-center gap-2 no-underline transition duration-300 ease-in-out cursor-pointer modal-trigger\"\n      value=\"open-form\">\n            <span>Schedule a demo<\/span>\n      <svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"currentColor\" viewBox=\"0 0 256 256\"><path d=\"M200,64V168a8,8,0,0,1-16,0V83.31L69.66,197.66a8,8,0,0,1-11.32-11.32L172.69,72H88a8,8,0,0,1,0-16H192A8,8,0,0,1,200,64Z\"\/><\/svg>    <\/div>\n  <\/div><\/div>\n\n\n        <\/div>\n\n        <!-- Right Column (Fixed-size Image) -->\n        <div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3 cloudbeds-product-header-image-box\">\n\n                            <!-- Video -->\n                <div class=\"cloudbeds-embed-container-lazy\" data-unique-id=\"wistia_6a2611d85d6da\" data-video-id=\"a7vhep4lvc\">\n\n                    <div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n                        <div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n                                                        <div class=\"wistia_embed wistia_async_a7vhep4lvc videoFoam=true \" style=\"height:100%;position:relative;width:100%\">\n                                <div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\">\n                                    <img decoding=\"async\" src=\"https:\/\/embed-ssl.wistia.com\/deliveries\/de9e1b44ed727f115ae0e85686185474.\" style=\"height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n\n                    <\/div>\n\n    <\/div>\n<\/section>\n\n\n<section class=\"bg-gradient-to-b from-primary-yellow-05 to-neutral-white text-neutral-coffee-05 font-host py-[5rem] wp-block-cloudbeds-product-statistic\">\n    <div class=\"container px-4 md:px-[2.2rem]\">\n        <!-- Header -->\n        <div class=\"flex justify-between items-start flex-wrap gap-6 mb-14\">\n            <div class=\"max-w-2xl\">\n                <h2 class=\"text-3xl md:text-5xl font-light leading-snug tracking-[-1px]\">\n                    Win the guest, not just the booking.                <\/h2>\n            <\/div>\n            <!-- Review Badge -->\n            <div class=\"w-full max-w-[358px]\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/08\/Badge-rating-HTR.svg\" alt=\"\" class=\"w-full\" \/>\n                            <\/div>\n        <\/div>\n    <\/div>\n\n    <!-- InnerBlocks here ... -->\n    \n\n<div class=\"container px-4 md:px-[2.2rem] cloudbeds-tabs-wrapper\">\n\n    <div class=\"flex flex-wrap flex-row gap-2 text-sm font-medium border-b border-neutral-coffee-05 mb-8 cloudbeds-tab-header\"><\/div>\n\n    <div class=\"flex sm:hidden flex-row items-center mb-6\">\n        <!-- Previous button (optional) -->\n        <button class=\"flex flex-row gap-2 items-center text-sm\" id=\"cloudbeds-tabs-wrapper-previous\">\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"13\" viewBox=\"0 0 12 13\" fill=\"none\">\n                <path d=\"M12 7.25572L12 5.88987L2.63415 5.88987L6.82927 1.69475L5.85366 0.719136L5.24537e-07 6.57279L5.85366 12.4265L6.82927 11.4508L2.63415 7.25572L12 7.25572Z\" fill=\"#261C0A\" \/>\n            <\/svg>\n            <span>Previous<\/span>\n        <\/button>\n\n        <!-- Next button always on the right -->\n        <button class=\"flex flex-row gap-2 items-center text-sm ml-auto\" id=\"cloudbeds-tabs-wrapper-next\">\n            <span>Next<\/span>\n            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"13\" viewBox=\"0 0 12 13\" fill=\"none\">\n                <path d=\"M4.53577e-07 5.88991L0 7.25576H9.36585L5.17073 11.4509L6.14634 12.4265L12 6.57284L6.14634 0.719177L5.17073 1.69479L9.36585 5.88991H4.53577e-07Z\" fill=\"#261C0A\" \/>\n            <\/svg>\n        <\/button>\n    <\/div>\n\n    <div class=\"cloudbeds-tab-content\">\n        \n\n<div class=\"flex flex-col md:flex-row gap-8 justify-between mt-4 align wp-block-cloudbeds-tabs-item\" data-tab-label=\"Return guests = higher profits\">\n    <div class=\"xl:max-w-[561px]\">\n                    <h3 class=\"text-[32px] mb-4 font-light md:leading-[40px]\">Because new guests cost 20x more than returning ones<\/h3>\n                <p class=\"text-2xl font-light\">Boost repeat bookings by up to 40% with targeted emails that turn one-time guests into loyal ones. Create win-back campaigns that turn OTA guests into future direct bookers.<\/p>\n    <\/div>\n    <div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3\">\n                    <div class=\"w-full aspect-[796\/418]  flex items-center justify-center text-center text-neutral-chalk-01 text-sm rounded-t-[4px]\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-revint-crm.webp\" alt=\"\" class=\"w-full h-auto\" \/>\n                            <\/div>\n            <\/div>\n<\/div>\n\n\n\n<div class=\"flex flex-col md:flex-row gap-8 justify-between mt-4 align wp-block-cloudbeds-tabs-item\" data-tab-label=\"More than an email builder\">\n    <div class=\"xl:max-w-[561px]\">\n                    <h3 class=\"text-[32px] mb-4 font-light md:leading-[40px]\">AI-powered engagement that actually converts.<\/h3>\n                <p class=\"text-2xl font-light\">Give travelers the personalized offers 74% of them want. Our customers use this to drive real results, like $30K+ in new revenue in under 3 months.<\/p>\n    <\/div>\n    <div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3\">\n                    <div class=\"w-full aspect-[796\/418]  flex items-center justify-center text-center text-neutral-chalk-01 text-sm rounded-t-[4px]\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2021\/04\/img-product-guest-marketing-tab2.webp\" alt=\"\" class=\"w-full h-auto\" \/>\n                            <\/div>\n            <\/div>\n<\/div>\n\n\n\n<div class=\"flex flex-col md:flex-row gap-8 justify-between mt-4 align wp-block-cloudbeds-tabs-item\" data-tab-label=\"Loyalty, fully realized\">\n    <div class=\"xl:max-w-[561px]\">\n                    <h3 class=\"text-[32px] mb-4 font-light md:leading-[40px]\">Win hearts \u2014 and market share.<\/h3>\n                <p class=\"text-2xl font-light\">Repeat guests spend 67% more. Unified guest profiles give you the full picture \u2014 preferences, bookings, and lifetime spend \u2014 all in one place, so you don\u2019t lose out on that value.<\/p>\n    <\/div>\n    <div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3\">\n                    <div class=\"w-full aspect-[796\/418]  flex items-center justify-center text-center text-neutral-chalk-01 text-sm rounded-t-[4px]\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-guest-marketing-tab3.webp\" alt=\"\" class=\"w-full h-auto\" \/>\n                            <\/div>\n            <\/div>\n<\/div>\n\n    <\/div>\n<\/div>\n\n\n<div class=\"wp-block-cloudbeds-wrapper-sidebar-title\"><div class=\"container grid grid-cols-1 lg:grid-cols-12 gap-5 md:gap-8 font-host text-neutral-coffee-05 px-4 md:px-[2.2rem] text-base mt-10\"><div class=\"lg:col-span-3 flex flex-col justify-between h-full\"><h2 class=\"text-[2rem] font-light mb-6\">Guest Marketing users see<\/h2><\/div><div class=\"lg:col-span-9 space-y-6\">\n<div class=\"wp-block-cloudbeds-counter-wrapper\"><div class=\"flex flex-wrap justify-center gap-2 font-host\">\n<div class=\"wp-block-cloudbeds-counter-item has-fff-878-background-color has-background flex flex-col justify-between flex-1 w-full min-w-[200px] bg-primary-blue-03 rounded-md p-4 text-neutral-coffee-05\" style=\"background-color:#FFF878\"><p class=\"text-5xl font-light mb-4 cloudbeds-count-up-container\"><span>\u2191<\/span><span class=\" cloudbeds-count-up\">40<\/span><span>%<\/span><\/p><p class=\"text-sm\">More direct bookings on average<\/p><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-counter-item has-fff-878-background-color has-background flex flex-col justify-between flex-1 w-full min-w-[200px] bg-primary-blue-03 rounded-md p-4 text-neutral-coffee-05\" style=\"background-color:#FFF878\"><p class=\"text-5xl font-light mb-4 cloudbeds-count-up-container\"><span class=\" cloudbeds-count-up\">67<\/span><span>%<\/span><\/p><p class=\"text-sm\">Higher spend from repeat guests<\/p><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-counter-item has-primary-yellow-05-background-color has-background flex flex-col justify-between flex-1 w-full min-w-[200px] bg-primary-blue-03 rounded-md p-4 text-neutral-coffee-05\" style=\"background-color:primary-yellow-05\"><p class=\"text-5xl font-light mb-4 cloudbeds-count-up-container\"><span>2.<\/span><span class=\" cloudbeds-count-up\">81<\/span><span>%<\/span><\/p><p class=\"text-sm\">Average campaign click rate<\/p><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-cloudbeds-review-section py-8 square-pattern\"><div class=\"container\"><div class=\"flex flex-col md:flex-row justify-between items-start gap-4 p-0 sm:p-6 max-w-[1144px] mx-auto\"><div class=\"flex-1 flex flex-col items-start gap-4 max-w-[760px] cloudbeds-review-section-left\" style=\"max-width:100%\"><div class=\"w-20 h-20 aspect-[100\/100]\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/05\/matthew-levin.webp\" alt=\"\" class=\"w-full object-cover flex-shrink-0\"\/><\/div><div><p class=\"text-neutral-coffee-05 font-stix text-xl leading-[1.4] mb-12\">Cloudbeds Guest Marketing has been a game-changer for our properties. Within just two weeks of onboarding, we launched our first email campaign to promote hot rates during a low period\u2014and it generated nearly $10K in direct bookings.<\/p><div class=\"text-neutral-coffee-05 mt-6 mb-6 cloudbeds-customer-info\"><span class=\"block font-medium text-xl font-host\">Matthew Levin<\/span><span class=\"text-neutral-coffee-05 font-host font-light text-base\">General Manager at Bay View Collection<\/span><\/div><div class=\"flex gap-2 border-b border-neutral-chalk-07 pb-4 last:border-b-0\"><span><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M13.765 11.265L10.765 14.265C10.6939 14.3312 10.5999 14.3673 10.5027 14.3656C10.4056 14.3639 10.3129 14.3245 10.2442 14.2558C10.1755 14.1871 10.1361 14.0944 10.1344 13.9973C10.1327 13.9001 10.1688 13.8061 10.235 13.735L12.5944 11.375H4.5C4.40054 11.375 4.30516 11.3355 4.23484 11.2652C4.16451 11.1948 4.125 11.0995 4.125 11V2C4.125 1.90054 4.16451 1.80516 4.23484 1.73483C4.30516 1.66451 4.40054 1.625 4.5 1.625C4.59946 1.625 4.69484 1.66451 4.76516 1.73483C4.83549 1.80516 4.875 1.90054 4.875 2V10.625H12.5944L10.235 8.265C10.1982 8.23067 10.1686 8.18927 10.1481 8.14327C10.1276 8.09727 10.1166 8.04761 10.1157 7.99726C10.1148 7.94691 10.1241 7.8969 10.1429 7.8502C10.1618 7.80351 10.1899 7.76109 10.2255 7.72548C10.2611 7.68987 10.3035 7.6618 10.3502 7.64294C10.3969 7.62408 10.4469 7.61482 10.4973 7.6157C10.5476 7.61659 10.5973 7.62761 10.6433 7.64811C10.6893 7.66861 10.7307 7.69816 10.765 7.735L13.765 10.735C13.8352 10.8053 13.8747 10.9006 13.8747 11C13.8747 11.0994 13.8352 11.1947 13.765 11.265Z\" fill=\"#261C0A\"><\/path><\/svg><\/span><a href=\"\/customers\/bay-view-collection\/\" class=\"text-primary-blue-07 hover:underline no-underline text-base font-host\">See how they&#8217;re crafting the perfect stay<\/a><\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cloudbeds-section-gray bg-neutral-chalk-05 py-10 sm:py-[5rem] pb-3\"><div class=\"container px-4 md:px-[2.2rem] font-host\"><div class=\"flex justify-between items-start gap-6 mb-[66px] flex-col md:flex-row\"><div class=\"max-w-[600px]\"><h2 class=\"text-4xl md:text-5xl font-light tracking-[-1px]\">Campaign creation made easy<\/h2><\/div><div class=\"w-full max-w-[564px]\"><p class=\"text-2xl font-light\">Personalized emails see 26% higher open rates and 6x more transactions. Start building relationships at scale with marketing that feels less like a chore and more like a conversation.<\/p><\/div><\/div><\/div><div class=\"container px-4 md:px-[2.2rem] cloudbeds-tabs-wrapper cloudbeds-tabs-wrapper-type2\"><div class=\"flex gap-8 justify-between mt-4 flex-col md:flex-row md:flex-row-reverse\"><div class=\"xl:max-w-[561px] w-full mb-6\">\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Smart campaign builder<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Your brand is more than a bed for the night. Create campaigns that drive direct repeat bookings, introduce guests to sister properties, and build a community that keeps coming back.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Beautiful, mobile-friendly templates<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Choose from beautiful, mobile-friendly email templates or create your own.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">AI-enhanced copywriting tools<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Our AI crafts on-brand, personal messages in seconds, so you can connect with different audiences without losing your unique voice.<\/p>\n\n\n<p><br>Your business isn&#8217;t static. Your marketing shouldn\u2019t be either. Intuitively segment guests based on their behavior to send hyper-targeted offers that actually convert.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Robust campaign automation<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Save time with automated, conversion-focused campaigns that match your tone, style, and colors \u2014 generated in seconds.<\/p>\n\n<\/div><\/div>\n\n<\/div><div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3 pt-0\"><div class=\"w-full aspect-[796\/418] bg-neutral-coffee-05 flex items-center justify-center text-center text-neutral-chalk-01 text-sm overflow-hidden rounded-t-[4px]\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-guest-marketing-campaign.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cloudbeds-section-gray bg-neutral-chalk-05 py-10 sm:py-[5rem] pb-3\"><div class=\"container px-4 md:px-[2.2rem] font-host\"><div class=\"flex justify-between items-start gap-6 mb-[66px] flex-col md:flex-row\"><div class=\"max-w-[600px]\"><h2 class=\"text-4xl md:text-5xl font-light tracking-[-1px]\">Seamless guest database management<\/h2><\/div><div class=\"w-full max-w-[564px]\"><p class=\"text-2xl font-light\">Go beyond names and dates. Understand the \u2018why\u2019 behind every stay to unlock new streams of revenue hidden in plain sight.<\/p><\/div><\/div><\/div><div class=\"container px-4 md:px-[2.2rem] cloudbeds-tabs-wrapper cloudbeds-tabs-wrapper-type2\"><div class=\"flex gap-8 justify-between mt-4 flex-col md:flex-row \"><div class=\"xl:max-w-[561px] w-full mb-6\">\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Effortlessly synced from your PMS<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n<p>With Guest Marketing seamlessly integrated with your PMS, your data is always live, accurate email lists are automatically created, and your marketing is always ready to go.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Auto de-duping and contact merging<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n<p>With unified guest profiles from Cloudbeds PMS, automate deduping, linking, and merging of email contacts from a single source of truth.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Unified guest profiles<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n<p>Ditch the data silos between your properties. Unify guest profiles across your entire portfolio for a seamless brand experience, consistent messaging, and smarter cross-selling.<\/p>\n<\/div><\/div>\n<\/div><div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3 pt-0\"><div class=\"w-full aspect-[796\/418]  flex items-center justify-center text-center text-neutral-chalk-01 text-sm overflow-hidden rounded-t-[4px]\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-guest-marketing-database.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cloudbeds-section-gray bg-neutral-chalk-05 py-10 sm:py-[5rem] pb-3\"><div class=\"container px-4 md:px-[2.2rem] font-host\"><div class=\"flex justify-between items-start gap-6 mb-[66px] flex-col md:flex-row\"><div class=\"max-w-[600px]\"><h2 class=\"text-4xl md:text-5xl font-light tracking-[-1px]\">Segmentation and personalization<\/h2><\/div><div class=\"w-full max-w-[564px]\"><p class=\"text-2xl font-light\">Build loyalty that lasts. Recognize your regulars, reward your VIPs, and make every new guest feel like they\u2019ve found their home away from home.<\/p><\/div><\/div><\/div><div class=\"container px-4 md:px-[2.2rem] cloudbeds-tabs-wrapper cloudbeds-tabs-wrapper-type2\"><div class=\"flex gap-8 justify-between mt-4 flex-col md:flex-row md:flex-row-reverse\"><div class=\"xl:max-w-[561px] w-full mb-6\">\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Robust audience segmentation<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Use smart segmentation to group guests by behavior, demographics, spend, and more.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Pre-arrival to post-stay campaigns<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Engage guests at every stage of their journey, from pre-arrival to post-stay.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Targeted rate promotions<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Fill low-demand periods by sending special offers or discounted rates.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">OTA winback campaigns<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Bring guests back to book direct with OTA winback campaigns.<\/p>\n\n<\/div><\/div>\n\n<\/div><div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3 pt-0\"><div class=\"w-full aspect-[796\/418] bg-neutral-coffee-05 flex items-center justify-center text-center text-neutral-chalk-01 text-sm overflow-hidden rounded-t-[4px]\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-guest-marketing-segment.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cloudbeds-section-gray bg-neutral-chalk-05 py-10 sm:py-[5rem] pb-3\"><div class=\"container px-4 md:px-[2.2rem] font-host\"><div class=\"flex justify-between items-start gap-6 mb-[66px] flex-col md:flex-row\"><div class=\"max-w-[600px]\"><h2 class=\"text-4xl md:text-5xl font-light tracking-[-1px]\">Unified performance tracking<\/h2><\/div><div class=\"w-full max-w-[564px]\"><p class=\"text-2xl font-light\">Always have an immediate, unified view of your entire business \u2014 connecting every action to real-time results and real-world revenue.<\/p><\/div><\/div><\/div><div class=\"container px-4 md:px-[2.2rem] cloudbeds-tabs-wrapper cloudbeds-tabs-wrapper-type2\"><div class=\"flex gap-8 justify-between mt-4 flex-col md:flex-row \"><div class=\"xl:max-w-[561px] w-full mb-6\">\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Integrated, multi-property dashboard<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Manage everything in one integrated dashboard across multiple properties.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Real-time campaign results<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>See campaign results instantly with real-time reporting.<\/p>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-cloudbeds-faq-item-type2 faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col is-active\"><div class=\"faq-section-item-header flex justify-between items-center py-6 text-neutral-coffee-05\"><h3 class=\"flex-1 text-base font-medium\">Performance tied to booking revenue<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-sm space-y-4 pb-6 mt-[-19px] pr-4\">\n\n<p>Understand ROI with performance tied directly to booking revenue.<\/p>\n\n<\/div><\/div>\n\n<\/div><div class=\"flex items-center w-full md:max-w-[50%] lg:max-w-[60%] xl:max-w-[796px] py-3 pt-0\"><div class=\"w-full aspect-[796\/418] bg-neutral-coffee-05 flex items-center justify-center text-center text-neutral-chalk-01 text-sm overflow-hidden rounded-t-[4px]\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2025\/10\/img-product-guest-marketing-tracking.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<div class=\"wp-block-group has-neutral-chalk-05-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group alignwide has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-da604d14 wp-block-group-is-layout-constrained\" style=\"background:linear-gradient(135deg,rgb(255,248,120) 0%,rgb(255,252,187) 100%);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-group alignwide square-xl-pattern has-global-padding is-layout-constrained wp-container-core-group-is-layout-94e519ba wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-3777d65e wp-block-group-is-layout-constrained\" style=\"margin-bottom:1rem\">\n<h4 class=\"wp-block-heading has-text-align-center has-host-grotesk-font-family has-6-x-large-font-size\" id=\"h-turn-one-night-stays-into-lifelong-fans\" style=\"font-style:normal;font-weight:300;letter-spacing:-1px;line-height:1.1\">Turn one-night stays into lifelong fans<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-bea02a06 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-x-medium-font-size\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--50)\">Every guest leaves a trail of insights. Connect the dots, automate the outreach, and turn that untapped potential into a powerful growth engine.<\/p>\n\n\n\n<div class=\"flex w-full justify-center\">\n      <div\n      data-href=\"#\"\n      class=\"cloudbeds-custom-button btn-rich-brown text-neutral-white px-4 py-2 rounded-md hover:bg-primary-blue-05 hover:text-neutral-coffee-05 inline-flex items-center gap-2 no-underline transition duration-300 ease-in-out cursor-pointer modal-trigger\"\n      value=\"open-form\">\n            <span>Book a demo<\/span>\n      <svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"currentColor\" viewBox=\"0 0 256 256\"><path d=\"M200,64V168a8,8,0,0,1-16,0V83.31L69.66,197.66a8,8,0,0,1-11.32-11.32L172.69,72H88a8,8,0,0,1,0-16H192A8,8,0,0,1,200,64Z\"\/><\/svg>    <\/div>\n  <\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<section style=\"background-color:#f2f2e9\" class=\"wp-block-cloudbeds-multiple-slider-section has-f-2-f-2-e-9-background-color has-background cloudbeds-multiple-slider-section py-[4.5rem] pb-20\"><div class=\"container mx-auto relative px-4 md:px-[2.2rem]\"><div class=\"flex flex-col sm:flex-row justify-center sm:justify-between\"><div class=\"font-host text-3xl font-light w-full max-w-72 mb-4\"><div class=\"font-host text-3xl font-light\">Real stories.<br>Real results.<\/div><\/div><div class=\"flex justify-end w-full max-w-40 cloudbeds-slider-nav-wrapper self-end\"><div class=\"w-full flex justify-between max-w-36\"><button class=\"bg-neutral-white rounded-md flex items-center justify-center p-4 cloudbeds-slider-nav-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M24 13.6161L24 10.8843L5.26829 10.8843L13.6585 2.49411L11.7073 0.542886L1.04907e-06 12.2502L11.7073 23.9575L13.6585 22.0063L5.26829 13.6161L24 13.6161Z\" fill=\"#261C0A\"><\/path><\/svg><\/button><button class=\"bg-neutral-white rounded-md flex items-center justify-center p-4 cloudbeds-slider-nav-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M-9.23607e-07 10.8839L-2.31436e-06 13.6157L18.7317 13.6157L10.3415 22.0059L12.2927 23.9571L24 12.2498L12.2927 0.542483L10.3415 2.4937L18.7317 10.8839L-9.23607e-07 10.8839Z\" fill=\"#261C0A\"><\/path><\/svg><\/button><\/div><\/div><\/div><div class=\"flex gap-4 pt-4 cloudbeds-slider-multiple-items\">\n<div style=\"background-color:white\" class=\"wp-block-cloudbeds-multiple-slide has-white-background-color has-background flex flex-col justify-between bg-neutral-chalk-05 rounded-md shadow p-6 pb-12 min-h-[440px] cloudbeds-slider-multiple-item h-full\"><div class=\"mb-6\"><div class=\"flex justify-between items-start\"><div class=\"w-20 h-20 aspect-[100\/100] mb-4\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2024\/04\/uphoteles.jpeg\" alt=\"Florencia Le Rose\" class=\"w-full h-full object-cover rounded-[4px]\"\/><\/div><\/div><div class=\"text-neutral-coffee-05 font-stix text-base mb-6\"><p class=\"mb-0\">\u201cHaving Cloudbeds changed our user and hotel management experience at our hotels. It&#8217;s very simple to both implement and use, and allows us to have a clear vision of how the hotels are doing no<br>matter where we are.\u201d<\/p><\/div><\/div><div class=\"min-h-[76px]\"><p class=\"font-host font-semibold text-neutral-coffee-05 text-base mb-1\">Florencia Le Rose<\/p><p class=\"font-host text-neutral-coffee-05 text-base mb-0\">Co-owner of Up Hoteles<\/p><\/div><\/div>\n\n\n\n<div style=\"background-color:white\" class=\"wp-block-cloudbeds-multiple-slide has-white-background-color has-background flex flex-col justify-between bg-neutral-chalk-05 rounded-md shadow p-6 pb-12 min-h-[440px] cloudbeds-slider-multiple-item h-full\"><div class=\"mb-6\"><div class=\"flex justify-between items-start\"><div class=\"w-20 h-20 aspect-[100\/100] mb-4\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2022\/11\/victor.jpeg\" alt=\"Victor Menor, Operations Manager at Flor Parks\" class=\"w-full h-full object-cover rounded-[4px]\"\/><\/div><\/div><div class=\"text-neutral-coffee-05 font-stix text-base mb-6\"><p class=\"mb-0\">\u201cEverything is smoother with Cloudbeds. Our channel manager, PMS and Booking Engine are fully integrated.\u201d<\/p><\/div><\/div><div class=\"min-h-[76px]\"><p class=\"font-host font-semibold text-neutral-coffee-05 text-base mb-1\">Victor Menor<\/p><p class=\"font-host text-neutral-coffee-05 text-base mb-0\">Operations Manager at Flor Parks Hotel<\/p><\/div><\/div>\n\n\n\n<div style=\"background-color:white\" class=\"wp-block-cloudbeds-multiple-slide has-white-background-color has-background flex flex-col justify-between bg-neutral-chalk-05 rounded-md shadow p-6 pb-12 min-h-[440px] cloudbeds-slider-multiple-item h-full\"><div class=\"mb-6\"><div class=\"flex justify-between items-start\"><div class=\"w-20 h-20 aspect-[100\/100] mb-4\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2023\/03\/sanj-gidda.jpeg\" alt=\"Sanj Gidda, Director of the George Street Hotel and Bocardo Hotel, Oxford\" class=\"w-full h-full object-cover rounded-[4px]\"\/><\/div><\/div><div class=\"text-neutral-coffee-05 font-stix text-base mb-6\"><p class=\"mb-0\">\u201cI was literally on a beach, taking decisions thanks to the real-time data on Cloudbeds, ensuring that the business was able to maximize on opportunities. Thanks to the automation, I didn\u2019t have to do too much.\u201d<\/p><\/div><\/div><div class=\"min-h-[76px]\"><p class=\"font-host font-semibold text-neutral-coffee-05 text-base mb-1\">Sanj Gidda<\/p><p class=\"font-host text-neutral-coffee-05 text-base mb-0\">Director of the George Street Hotel and Bocardo Hotel, Oxford<\/p><\/div><\/div>\n\n\n\n<div style=\"background-color:white\" class=\"wp-block-cloudbeds-multiple-slide has-white-background-color has-background flex flex-col justify-between bg-neutral-chalk-05 rounded-md shadow p-6 pb-12 min-h-[440px] cloudbeds-slider-multiple-item h-full\"><div class=\"mb-6\"><div class=\"flex justify-between items-start\"><div class=\"w-20 h-20 aspect-[100\/100] mb-4\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2021\/11\/courtneyfireside.jpeg\" alt=\"Courtney Driessen, Lodging and Revenue Manager at Fireside Resort Jackson Hole\" class=\"w-full h-full object-cover rounded-[4px]\"\/><\/div><\/div><div class=\"text-neutral-coffee-05 font-stix text-base mb-6\"><p class=\"mb-0\">\u201cCloudbeds, we have historical data that we can use to look forward. We\u2019re able to be more involved in the market than we were previously. It\u2019s such a powerful thing to have at my fingertips.\u201d<\/p><\/div><\/div><div class=\"min-h-[76px]\"><p class=\"font-host font-semibold text-neutral-coffee-05 text-base mb-1\">Courtney Driessen<\/p><p class=\"font-host text-neutral-coffee-05 text-base mb-0\">Lodging and Revenue Manager at Fireside Resort Jackson Hole<\/p><\/div><\/div>\n\n\n\n<div style=\"background-color:white\" class=\"wp-block-cloudbeds-multiple-slide has-white-background-color has-background flex flex-col justify-between bg-neutral-chalk-05 rounded-md shadow p-6 pb-12 min-h-[440px] cloudbeds-slider-multiple-item h-full\"><div class=\"mb-6\"><div class=\"flex justify-between items-start\"><div class=\"w-20 h-20 aspect-[100\/100] mb-4\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2019\/04\/tatiana-simon-cloudbeds.jpg\" alt=\"tatiana simon cloudbeds\" class=\"w-full h-full object-cover rounded-[4px]\"\/><\/div><\/div><div class=\"text-neutral-coffee-05 font-stix text-base mb-6\"><p class=\"mb-0\">\u201cCloudbeds is intuitive and easy-to-use. Everything is one place. This is important because if you lose time, you lose money.\u201d<\/p><\/div><\/div><div class=\"min-h-[76px]\"><p class=\"font-host font-semibold text-neutral-coffee-05 text-base mb-1\">Priscilla Ulloa<\/p><p class=\"font-host text-neutral-coffee-05 text-base mb-0\">Operations Manager<\/p><\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n<div class=\"wp-block-group has-neutral-chalk-05-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--80)\"><\/div>\n\n\n\n<section class=\"wp-block-cloudbeds-ebook-showcase-section py-7 bg-primary-blue-03 pb-[48px]\"><div class=\"container flex flex-col md:flex-row gap-8 justify-between mt-4 px-4 md:px-[2.2rem]\"><div class=\"grid w-full xl:max-w-[561px]\"><div><div class=\"bg-neutral-white rounded rounded-md p-2 inline-block\"><span class=\"inline-block bg-primary-blue-05 text-neutral-white text-base font-light px-2 py-2 rounded mr-2\"><\/span><span>Playbook<\/span><\/div><h2 class=\"text-5xl md:text-6xl xl:text-7xl text-neutral-coffee-05 md:leading-[1.2] mt-6 mb-12 font-light font-host\">Enough one-night stands<\/h2><\/div><div class=\"flex align-end flex-col justify-end\">\n<p class=\"has-x-medium-font-size\" style=\"padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--30)\">Independent hotels spend more than ever to attract guests, only to lose them after one stay. But it doesn&#8217;t have to work that way. <\/p>\n\n\n\n<div class=\"flex w-full justify-start\">\n  \n    <a\n      href=\"https:\/\/www.cloudbeds.com\/ebooks\/guest-marketing\/\"\n      class=\"cloudbeds-custom-button border border-natural-coffee-05 text-natural-coffee-05 bg-transparent text-neutral-coffee-05 px-4 py-2 rounded-md hover:bg-primary-blue-05 hover:text-neutral-coffee-05 inline-flex items-center gap-2 no-underline transition duration-300 ease-in-out hover:no-underline active:no-underline focus:no-underline\"\n      target=\"_blank\"\n      rel=\"noopener noreferrer\"\n      >\n            <span>Get the playbook<\/span>\n      <svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" fill=\"currentColor\" viewBox=\"0 0 256 256\"><path d=\"M224,144v64a8,8,0,0,1-8,8H40a8,8,0,0,1-8-8V144a8,8,0,0,1,16,0v56H208V144a8,8,0,0,1,16,0Zm-101.66,5.66a8,8,0,0,0,11.32,0l40-40a8,8,0,0,0-11.32-11.32L136,124.69V32a8,8,0,0,0-16,0v92.69L93.66,98.34a8,8,0,0,0-11.32,11.32Z\"><\/path><\/svg>    <\/a>\n  <\/div><\/div><\/div><div class=\"w-full xl:max-w-[450px] flex md:block justify-center md:justify-end\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2026\/03\/img-guest-marketing-playbook-on-page.webp\" alt=\"\" class=\"w-full h-auto rounded-md max-w-[450px] shadow-[0_16px_32px_0_rgba(0,0,0,0.24)]\"\/><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cloudbeds-helpful-resources-custom-section py-20 border-b border-neutral-chalk-07\"><div class=\"container grid grid-cols-1 lg:grid-cols-12 gap-5 md:gap-8 font-host text-neutral-coffee-05 px-4 md:px-[2.2rem] text-base\"><div class=\"lg:col-span-3 flex flex-col justify-between h-full\"><h2 class=\"text-[1.9rem] font-light mb-14\">Resources to help you build what\u2019s next<\/h2><div class=\"flex gap-1\"><span><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M13.765 11.265L10.765 14.265C10.6939 14.3312 10.5999 14.3673 10.5027 14.3656C10.4056 14.3639 10.3129 14.3245 10.2442 14.2558C10.1755 14.1871 10.1361 14.0944 10.1344 13.9973C10.1327 13.9001 10.1688 13.8061 10.235 13.735L12.5944 11.375H4.5C4.40054 11.375 4.30516 11.3355 4.23484 11.2652C4.16451 11.1948 4.125 11.0995 4.125 11V2C4.125 1.90054 4.16451 1.80516 4.23484 1.73483C4.30516 1.66451 4.40054 1.625 4.5 1.625C4.59946 1.625 4.69484 1.66451 4.76516 1.73483C4.83549 1.80516 4.875 1.90054 4.875 2V10.625H12.5944L10.235 8.265C10.1982 8.23067 10.1686 8.18927 10.1481 8.14327C10.1276 8.09727 10.1166 8.04761 10.1157 7.99726C10.1148 7.94691 10.1241 7.8969 10.1429 7.8502C10.1618 7.80351 10.1899 7.76109 10.2255 7.72548C10.2611 7.68987 10.3035 7.6618 10.3502 7.64294C10.3969 7.62408 10.4469 7.61482 10.4973 7.6157C10.5476 7.61659 10.5973 7.62761 10.6433 7.64811C10.6893 7.66861 10.7307 7.69816 10.765 7.735L13.765 10.735C13.8352 10.8053 13.8747 10.9006 13.8747 11C13.8747 11.0994 13.8352 11.1947 13.765 11.265Z\" fill=\"#261C0A\"><\/path><\/svg><\/span><a href=\"\/resource-center\/\" class=\"text-primary-blue-07 hover:underline no-underline\"><span>See all resources<\/span><\/a><\/div><\/div><div class=\"lg:col-span-9 space-y-6\"><div class=\"grid grid-cols-1 sm:grid-cols-2 md:grid-cols-3 gap-6 font-host\">\n<div class=\"wp-block-cloudbeds-helpful-resources-item group rounded-[4px] overflow-hidden flex flex-col gap-y-4 relative pb-9 bg-neutral-chalk-05 hover:cursor-pointer\" onclick=\"location.href='\/articles\/hotel-crm-system\/'\"><div class=\"bg-neutral-coffee-05 h-[186px] flex items-center justify-center text-neutral-chalk-05 text-sm\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2024\/02\/blog_header_CRM.webp\" alt=\"hotel CRM software\" class=\"w-full h-full object-cover\"\/><\/div><div class=\"p-4 pt-0 flex flex-col\"><div><span class=\"inline-block text-sm px-4 py-2 rounded-full mb-4\" style=\"background-color:#90d092;color:#3a533a\">Article<\/span><a class=\"block text-neutral-coffee-05 text-base leading-relaxed mb-6 group-hover:underline no-underline\" href=\"\/articles\/hotel-crm-system\/\">What is a hotel CRM system: Benefits, features, and top 12 providers<\/a><\/div><a href=\"\/articles\/hotel-crm-system\/\" class=\"text-xl absolute bottom-4\"><svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g clip-path=\"url(#clip0_472_1252)\"><path d=\"M2.52478 19.6203L4.50468 21.6002L17.75 8.35491L17.8983 20.3688L20.6923 20.4033L20.4853 3.63972L3.72169 3.43276L3.75618 6.22669L15.7701 6.37502L2.52478 19.6203Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_472_1252\"><rect width=\"24\" height=\"24\" fill=\"white\" transform=\"translate(0 0.125)\"><\/rect><\/clipPath><\/defs><\/svg><\/a><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-helpful-resources-item group rounded-[4px] overflow-hidden flex flex-col gap-y-4 relative pb-9 bg-neutral-chalk-05 hover:cursor-pointer\" onclick=\"location.href='\/articles\/guest-profiles\/'\"><div class=\"bg-neutral-coffee-05 h-[186px] flex items-center justify-center text-neutral-chalk-05 text-sm\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2024\/12\/blog_guest_profiles.webp\" alt=\"HOTEL GUEST PROFILE\" class=\"w-full h-full object-cover\"\/><\/div><div class=\"p-4 pt-0 flex flex-col\"><div><span class=\"inline-block text-sm px-4 py-2 rounded-full mb-4\" style=\"background-color:#90d092;color:#3a533a\">Article<\/span><a class=\"block text-neutral-coffee-05 text-base leading-relaxed mb-6 group-hover:underline no-underline\" href=\"\/articles\/guest-profiles\/\">Guest profiles: Enabling personalized marketing &amp; guest experiences<\/a><\/div><a href=\"\/articles\/guest-profiles\/\" class=\"text-xl absolute bottom-4\"><svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g clip-path=\"url(#clip0_472_1252)\"><path d=\"M2.52478 19.6203L4.50468 21.6002L17.75 8.35491L17.8983 20.3688L20.6923 20.4033L20.4853 3.63972L3.72169 3.43276L3.75618 6.22669L15.7701 6.37502L2.52478 19.6203Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_472_1252\"><rect width=\"24\" height=\"24\" fill=\"white\" transform=\"translate(0 0.125)\"><\/rect><\/clipPath><\/defs><\/svg><\/a><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-helpful-resources-item group rounded-[4px] overflow-hidden flex flex-col gap-y-4 relative pb-9 bg-neutral-chalk-05 hover:cursor-pointer\" onclick=\"location.href='\/hotel-guest\/'\"><div class=\"bg-neutral-coffee-05 h-[186px] flex items-center justify-center text-neutral-chalk-05 text-sm\"><img decoding=\"async\" src=\"https:\/\/www.cloudbeds.com\/wp-content\/uploads\/2023\/04\/Hotel-guest-experience-1.webp\" alt=\"\" class=\"w-full h-full object-cover\"\/><\/div><div class=\"p-4 pt-0 flex flex-col\"><div><span class=\"inline-block text-sm px-4 py-2 rounded-full mb-4\" style=\"background-color:#90d092;color:#3a533a\">Guide<\/span><a class=\"block text-neutral-coffee-05 text-base leading-relaxed mb-6 group-hover:underline no-underline\" href=\"\/hotel-guest\/\">A guide to improving the hotel guest experience<\/a><\/div><a href=\"\/hotel-guest\/\" class=\"text-xl absolute bottom-4\"><svg width=\"24\" height=\"25\" viewBox=\"0 0 24 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g clip-path=\"url(#clip0_472_1252)\"><path d=\"M2.52478 19.6203L4.50468 21.6002L17.75 8.35491L17.8983 20.3688L20.6923 20.4033L20.4853 3.63972L3.72169 3.43276L3.75618 6.22669L15.7701 6.37502L2.52478 19.6203Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_472_1252\"><rect width=\"24\" height=\"24\" fill=\"white\" transform=\"translate(0 0.125)\"><\/rect><\/clipPath><\/defs><\/svg><\/a><\/div><\/div>\n<\/div><\/div><\/div><\/section>\n\n\n\r\n<section class=\" py-10 sm:py-20\">\r\n    <div class=\"container grid grid-cols-1 lg:grid-cols-12 gap-5 md:gap-8 font-host text-neutral-coffee-05 px-4 md:px-[2.2rem] text-base\">\r\n\r\n        <!-- Column 1: Title -->\r\n        <div class=\"lg:col-span-3 flex flex-col justify-between h-full\">\r\n\r\n            <h2 class=\"text-4xl sm:text-5xl font-light mb-6 sm:mb-14 text-neutral-coffee-05\">FAQs<\/h2>\r\n        <\/div>\r\n\r\n        <!-- Column 2: Main Content -->\r\n        <div\r\n            class=\"lg:col-span-9 flex flex-col faq-section-content text-neutral-coffee-05\">\r\n\r\n            \n\n<div class=\"wp-block-cloudbeds-faq-item faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col gap-6\"><div class=\"faq-section-item-header flex justify-between items-center py-4 text-neutral-coffee-05\"><h3 class=\"flex-1 text-[28px] sm:text-[32px] font-light cloudbeds-faq-item-question\">What is Cloudbeds Guest Marketing solution?<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-base pb-6\"><div class=\"space-y-4 cloudbeds-faq-item-content\">\n<p>Cloudbeds Guest Marketing CRM is the latest addition to a comprehensive CRM solution set under Marketing &amp; Distribution and will soon be part of the Cloudbeds Revenue Marketing Suite, a platform that unifies revenue management, email marketing and CRMGuest Marketing, and digital marketing. It offers powerful customer relationship management functionality and marketing automation, specific to the hospitality industry, that helps increase occupancy and drive better guest interactions that foster customer loyalty.<\/p>\n\n\n\n<p>By breaking down silos and placing revenue and marketing campaigns at the core of hotel strategy, it empowers hospitality businesses to increase operational efficiency, maximize profitability at all stages of the customer journey, and increase retention.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col gap-6\"><div class=\"faq-section-item-header flex justify-between items-center py-4 text-neutral-coffee-05\"><h3 class=\"flex-1 text-[28px] sm:text-[32px] font-light cloudbeds-faq-item-question\">How does Cloudbeds Guest Marketing use automation to improve the guest experience?<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-base pb-6\"><div class=\"space-y-4 cloudbeds-faq-item-content\">\n<p>Cloudbeds Guest Marketing leverages automation to enhance the guest experience primarily through its Guest Data Platform (GDP) and its integration with the Property Management System (PMS). The GDP automates the cleansing, de-duplication, and segmentation of guest data, enabling hotels to create highly targeted and personalized marketing campaigns that power better customer engagement. This automation allows for tailored communication across multiple touchpoints of the guest journey, such as birthday emails or stay-based qualification emails, which fosters guest satisfaction and loyalty.<\/p>\n\n\n\n<p>By providing a comprehensive view of guest data, including history and attributes, Guest Marketing empowers staff in the hotel industry to prioritize valuable guests and deliver personalized experiences before guests even reach the front desk, ultimately improving the overall customer experience and minimizing time spent on reputation management.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col gap-6\"><div class=\"faq-section-item-header flex justify-between items-center py-4 text-neutral-coffee-05\"><h3 class=\"flex-1 text-[28px] sm:text-[32px] font-light cloudbeds-faq-item-question\">What are the key features of Cloudbeds Guest Marketing CRM software?<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-base pb-6\"><div class=\"space-y-4 cloudbeds-faq-item-content\">\n<p><strong>1. Designed for hotel chains and groups<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Master Guest Profile: Unified, de-duplicated profile aggregating data from all properties for cross-selling and targeted email marketing.<\/li>\n\n\n\n<li>Shareable Email Templates: Ensure brand consistency across all properties.<\/li>\n\n\n\n<li>Aggregated Reporting &amp; Analytics: Brand-wide or individual property performance insights.<\/li>\n\n\n\n<li>Evergreen &amp; Drip Campaigns: Engage loyal guests and increase lifetime value across the portfolio.<\/li>\n<\/ul>\n\n\n\n<p><strong>2. Total View of the Guest<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Historical Data &amp; Profile Enrichment: Pulls years of PMS data, aggregates and de-duplicates profiles. Continuously updated via PMS. Manual import of external data possible.<\/li>\n\n\n\n<li>Rich Guest Data: Includes check-in and stay history, email engagement, POS purchases, and subscription status.<\/li>\n\n\n\n<li>Lifetime Value (LTV): Tracks total stays, nights, pricing and room service and spend across all properties, plus last stay details.<\/li>\n\n\n\n<li>Guest Profile Search &amp; Filtering: Find specific profiles by property, status, details, or date range.<\/li>\n\n\n\n<li>Robust Data Security &amp; Privacy: <a href=\"https:\/\/gdpr.eu\/what-is-gdpr\/\">GDPR<\/a> compliance for guest data protection.<\/li>\n\n\n\n<li>Combine Multiple Databases: Integrate WiFi, spa, restaurant lists, website sign-ups, etc., for targeted marketing across segments.<\/li>\n<\/ul>\n\n\n\n<p><strong>3. Customer Segmentation<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Segment &amp; Filter Guests: Create targeted email campaigns based on room type, rate code, location, etc.<\/li>\n\n\n\n<li>Drive Upsell Revenue: Target segments based on rate codes\/promotions.<\/li>\n\n\n\n<li>Badges for Profile Enrichment: A for enhanced segmentation and tailored emails\/ upsells.<\/li>\n\n\n\n<li>Segmentation by Booking Source: Create OTA win-back campaigns. Encourage direct bookings by capturing emails and automating marketing.<\/li>\n\n\n\n<li>Demographic Segmentation: Target birthdays\/anniversaries with customized promotions.<\/li>\n<\/ul>\n\n\n\n<p><strong>4. Email Marketing &amp; Template Tool<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Intuitive drag-and-drop editor: Create customized, responsive emails.<\/li>\n\n\n\n<li>AI powered email personalization: Use guest and reservation attributes in subject, preview, and body.<\/li>\n\n\n\n<li>Save &amp; reuse Campaigns: Share templates across the organization.<\/li>\n\n\n\n<li>Shared ESP server: Faster bulk email delivery, avoids domain burnout.<\/li>\n<\/ul>\n\n\n\n<p><strong>5. Personalized guest communication &amp; Automated Campaigns<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>One-time Campaigns: Room offers, events, newsletters, &#8220;We Miss You,&#8221; custom.<\/li>\n\n\n\n<li>Automated Campaigns: Triggered by guest events (e.g., post-checkout).<\/li>\n<\/ul>\n\n\n\n<p><strong>6. Reporting &amp; ROI Analysis:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Export Campaign Contacts &amp; Bookers: Ability to export data.<\/li>\n\n\n\n<li>Monitor Campaign Performance: Track engagement and revenue to optimize marketing.<\/li>\n\n\n\n<li>Email Metrics Overview: See opens, clicks, bookings, and associated revenue.<\/li>\n\n\n\n<li>Email Campaign Performance Visualization: Overview by channel, rate codes, lead times, and time since last stay.<\/li>\n\n\n\n<li>Deeper Guest Understanding: Complete view of guest loyalty and lifetime value across the organization.<\/li>\n\n\n\n<li>Analyze Guest Behaviors: Track booking windows, length of stay to optimize messaging and offers per segment.<\/li>\n\n\n\n<li>Deliverability &amp; Database Health: Monitor subscription levels within the dashboard to ensure emails reach engaged customers and avoid spam folders.<\/li>\n\n\n\n<li>Export Campaign Contacts &amp; Bookers: Ability to export data.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col gap-6\"><div class=\"faq-section-item-header flex justify-between items-center py-4 text-neutral-coffee-05\"><h3 class=\"flex-1 text-[28px] sm:text-[32px] font-light cloudbeds-faq-item-question\">How do Cloudbeds\u2019 CRM workflows help hoteliers improve guest relationships and loyalty?<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-base pb-6\"><div class=\"space-y-4 cloudbeds-faq-item-content\">\n<p>Cloudbeds&#8217; CRM platform workflows help hotel management improve guest relationships, customer satisfaction, and loyalty in several key ways:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Personalized communication<\/strong>: By automating the segmentation of guest data based on various attributes (like booking history, demographics, or custom tags), hoteliers can create and send highly targeted and personalized email campaigns and follow-ups. This makes hotel guests feel understood and valued, strengthening the relationship, and ensuring positive guest feedback. Examples include a birthday SMS or campaigns tailored to past stay preferences.<\/li>\n\n\n\n<li><strong>Enhanced guest recognition<\/strong>: The unified and enriched guest profiles within the GDP provide a comprehensive view of each guest, including their lifetime value and stay history. This allows hotel staff to recognize and prioritize valuable guests, leading to more personalized service during their stay and improving guest engagement.<\/li>\n\n\n\n<li><strong>Targeted re-engagement:<\/strong> CRM workflows enable hoteliers to re-engage past customers with tailored loyalty programs and offers for future bookings. Automated campaigns like &#8220;We Miss You&#8221; emails, social media ads, or qualification-based incentives encourage repeat stays and increase customer lifetime value, directly contributing to loyalty.<\/li>\n\n\n\n<li><strong>Improved guest experience<\/strong>: By providing hotels operations teams with insights into their most important guests, the CRM helps ensure these guests are prioritized throughout their stay. Personalized communication and a better understanding of guest preferences contribute to a more positive and memorable experience, fostering stronger relationships, customer support and loyalty.<\/li>\n\n\n\n<li><strong>Streamlined marketing efforts<\/strong>: Automation of tasks like data cleansing, segmentation, and campaign delivery saves marketing and sales teams time and effort, allowing them to focus on building stronger relationships through more thoughtful and targeted interactions. Evergreen campaigns, once set up, continuously engage guests without constant manual intervention.<\/li>\n<\/ul>\n\n\n\n<p>These workflows make Cloudbeds Guest Marketing stand out from other hotel CRM systems like Hubspot and Salesforce, and rank among the best hotel CRMs.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cloudbeds-faq-item faq-section-item border-t border-neutral-coffee-07 last:border-b last:border-neutral-coffee-07 flex flex-col gap-6\"><div class=\"faq-section-item-header flex justify-between items-center py-4 text-neutral-coffee-05\"><h3 class=\"flex-1 text-[28px] sm:text-[32px] font-light cloudbeds-faq-item-question\">How can Cloudbeds Guest Marketing help hotel groups streamline guest data across properties?<\/h3><span class=\"faq-section-item-header-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25\" height=\"24\" viewBox=\"0 0 25 24\" fill=\"none\"><g clip-path=\"url(#clip0_127_1127)\"><path d=\"M0.00781344 10.577L0.0078125 13.4226H19.52L10.7802 22.1624L12.8127 24.1949L25.0078 11.9998L12.8127 -0.195312L10.7802 1.83721L19.52 10.577H0.00781344Z\" fill=\"#261C0A\"><\/path><\/g><defs><clipPath id=\"clip0_127_1127\"><rect width=\"25\" height=\"24\" fill=\"white\" transform=\"translate(0.0078125)\"><\/rect><\/clipPath><\/defs><\/svg><\/span><\/div><div class=\"faq-section-item-content text-base pb-6\"><div class=\"space-y-4 cloudbeds-faq-item-content\">\n<p>Cloudbeds Guest Marketing helps hotel groups streamline guest data across properties primarily through its Master Guest Profile feature and the underlying Guest Data Platform (GDP). The Master Guest Profile is designed to pull in all customer data from across a hotel group&#8217;s portfolio of properties into one clean and de-duplicated profile per guest. This centralizes all information related to a single guest, regardless of which property they have stayed at.<\/p>\n\n\n\n<p>The GDP acts as the core of this process, designed to make the selection and extraction of guest data simple and fast. It allows hotel groups to overcome data silos that typically exist when each property manages its guest data independently. By aggregating data from all properties into a unified platform, Cloudbeds Guest Marketing, more than a usual hospitality crm, provides a single source of truth for guest information.<\/p>\n<\/div><\/div><\/div>\n\n\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n\r\n\n\n\n<style>\n.hide-statistic-number .cloudbeds-count-up-container {\ndisplay: none;\n}\n<\/style>\n\n\n<script type=\"text\/javascript\">\r\n    jQuery(document).ready(function($) {\r\n                $('input.last-lead-source').val('Cloudbeds - Guest Marketing Demo Form');\r\n                $('input.sfcid-form').val('701Ho000001hzeWIAQ');\r\n                $('input.product-name').val('Guest Marketing');\r\n            });\r\n<\/script>\n\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"SoftwareApplication\",\n  \"@id\": \"https:\/\/www.cloudbeds.com\/hotel-crm-solution\/\",\n  \"name\": \"Cloudbeds Guest Marketing CRM\",\n  \"description\": \"Cloudbeds Guest Marketing CRM is a powerful CRM solution that lets hoteliers build campaigns in seconds and engage guests from pre-arrival through post-stay. 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Connect the dots, automate the outreach, and turn that untapped potential into a powerful growth engine.<\/p>\n","protected":false},"author":153,"featured_media":53303,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width-page","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"wf_page_folders":[],"class_list":["post-50965","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cloudbeds Guest Marketing - More Than Hotel CRM<\/title>\n<meta name=\"description\" content=\"Enhance guest loyalty, personalize communications, and drive direct bookings with our intuitive and integrated guest marketing and CRM tool.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cloudbeds.com\/hotel-crm-solution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cloudbeds Guest Marketing - 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